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Introduction You are here:Home > About Leili > Introduction

Leili Group, located in Beijing, China, is a internationalized group of companies specializing in science for agriculture and human health. Leili Group independently researched and developed natural seaweed plant nutrients and food additives which have been exported to more than 40 countries and regions. With high quality and good services, Leili has become a leading enterprise in Asia and one of the top 5 seaweed fertilizer manufacturers.

Leili Headquarter, located in ZhongGuanCun High-tech Zone of Beijing, is constituted with a large number of experienced professionals and technical personnel. Leili’s R&D and production base lied in scenic Beijing suburb, Huairou district. In the suburb of Beijing、Hebei、Chengdu、Inner Mongolia、Shandong、Jiangsu and Hainan, Leili owns seaweed raw material collection & processing base, humic acid, amino acid, seaweed organic fertilizer and organic-inorganic seaweed compound fertilizer production base, etc.. Leili has become the largest group of industries in seaweed & natural plant nutrients in Asia.

In 2008, the global partners gathered together twice with Leili Group in Beijing. We shared and discussed “Leili Global Marketing Experiences and Strategy” (Leili Biz) and “Leili Global Technique Experiences and Plan” (Leili Tech). Leili Group expanded its development in the wonderful effects of its series products. It increased to over 50 from 40 countries and regions. Especially in Nepal, Saudi Arabia, Yemen, Italy and Ecuador, Leili’s new plant nutrition projects were promoted well. Based on Leili series products in stable quality and good effects, the partners from over 50 countries and regions increased their sale stably even though the fluctuated market in 2008.

Beijing Leili Green Ferilizer Chain Marketing Co., Ltd., due to its good chain marketing mode and sucessful promoting channels, ensure the market for Leili Group. Based on the principle of serving green and non-pollution agriculture, they develop new products constantly. With the promotion of products, they built one powerful team with good capability of marketing and management. They insist the enterprise concept of “pursuing super excellence, continuing innovation” and spread the enterprise culture of “Co-build, Co-trust, Co-share and Co-win”, which forged the first chain brand of green fertilizer sucessfully in China.

In 2008, relying on the advanced seaweed extract technique, Leili Natural Product Co., Ltd. produced Fucoidan and Fucoxanthin as active food additive which was in the forefront of this field in the world. Now Leili becomes the largest export company in this field in China and brings great infiuence to the overseas world. Its functional food additives-fucoidin, fucoxanthine, seaweed organic mineral substance, green algae were applied to the aviation pilot food, functional drink, special health-care products and cosmetic products in North America and Europe. Leili Natural Product Co., Ltd. will pay more attention to human health and make great contribution to it. 

The managers of golf courses highly appraised Leili’s seaweed turf fertilizer in 2008. They came to approve and realize the ecological way of Leili’s seaweed nutrient fertilizer for their turfs. Now it becomes more popular in Beijing since Leili Golf turf series products matching well with their techniques. Its market share was increased to 62% from 30% at the early of this year and its sale was increased stably. Now it extends to more places, such as the golf courses in Shanghai, Guangdong and Qingdao,etc.

In the promotion of gardening seaweed fertilizer, Leili extensively works with a number of research institutions and high-end flower cultivation bases with large scale to set up sales promotion models in the form of experiment on the different varieties of flowers basis, and gradually forms a professional and complete Leili gardening seaweed plant nutrition value-added program. At present, Leili provides technician on-site service for many of large-scale nurseries in Beijing.


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